USA Hockey is inviting parents of children ages 4 to 8 years old to watch their kids soar with its “Come Play Youth Hockey” campaign. The artwork within the campaign was specifically designed to accentuate the positive qualities that youth hockey can bring out of kids and stress the importance of why a parent may [...]

USA Hockey’s Program Services department has created an online resource center to share successful growth models developed by local programs to draw new players to hockey. In addition, they have developed tools such as the Come Play Youth Hockey Campaign and the Digital Ink “Web to Print” portal. To learn more about tthe “Try Hockey [...]

The Houston Aeros are partnering with local rinks and leagues in a new “Grow The Game” initiative. This exciting new program is designed to draw new players to local rinks from the growing fan base of the Houston Aeros. Any time a team is invited to skate with the Aeros during the National Anthem or [...]

The idea of growing hockey on the local level can be daunting; youth association growth by big numbers happens with small steps. Recently the number of children between the ages of 4 to 8 playing hockey has been shrinking. Over the last 10 years, acquisition of new players has dropped from 47,752 to 39,212  in 2008-09. To [...]

Hockey Weekend Across America has been a big success as a national platform to celebrate the game and in 2010, the event will have a stronger focus on growing the game. USA Hockey is seeking at least 200 rinks offering a free trial of hockey on Saturday, Jan. 30. All hosting rinks are required to [...]